With a dynamically growing technology landscape, sufficing the constant need to digitally transform the organizations, especially while the hybrid work culture prevailing, is an arduous task; to say nothing of the constant need to improve customer experience. Unfortunately, it’s a perfect milieu for cyber attackers to thrive. While the exponential growth of the internet and cloud and IT industry became a silver lining to the pandemic, the cyber

attackers unleashed themselves on this opportunity, and the consequences were catastrophic. According to US-based cyber security firm Norton, India witnessed over 18 million cyberattacks and threats, with an average of nearly 200,000 threats every day, in the first three months of 2022.

On the other hand, the global situation paints a similar picture. In the US, the FBI recently reported a whopping 400 percent increase in cyberattacks from what they saw pre-coronavirus.

It’s no rocket science that, regardless of the size of your business, there is always the sword of Damocles hanging over you. It is imperative that you build a safer atmosphere around your business by securing the services of cybersecurity specialists. As phishing or social engineering attacks, ransomware, and DDoS attacks continue to pose more significant threats for businesses, the cybersecurity solutions providers need to aggressively watch the dynamic trends in the segment to stay ahead of the threats. From Extended Detection and Response(XDR) to Security Process Automation, Secure Access Service Edge(SASE), Zero-Trust Network Access(ZTNA), and Cyber Insurance, the solutions providers have a number of trends that drives the market. Organizations need to localize these options and delve deep into their operational strategies to build effective cybersecurity strategies and solutions.