| |December 20208WORK 2021: PREPARE FOR A FLEXIBLE FUTUREBy Tim Minahan, Executive Vice President of Business Strategy, CitrixTim plays a proactive role in helping to drive focused strategic initiatives and the company's overall business strategyyear ago, not much about the way we worked had really changed in de-cades. Most com-panies still organized work around major hubs in large cities and their workforce was composed of local talent that commuted to the office every day, regardless of the type of work they needed to com-plete. Then the global pandemic hit, and everything changed. Flex-ible work models replaced tradi-tional ones as people were forced to work from home, and work be-came an activity, not a place. And the change has just begun.In the year ahead, flexible work models will become the new norm, driving levels of em-ployee engagement, productivity and economic impact the likes of which the world hasn't seen since the first industrial revolution. And four key trends will fuel them:Haters will No Longer HateThe universal work from home ex-periment set forth by the pandem-ic has changed long-held miscon-ceptions about remote work. Once dubious that `real work' could get done outside the office, executives and managers are now realizing Aexpert opinionTim Minahan
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