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Amazon Introduces BRISKPE as a Payment Service Provider

CIO Insider Team | Friday, 11 April, 2025
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Amazon has recognized BRISKPE as a Payment Service Provider (PSP) and authorized it to provide cross-border payments on its marketplace. BRISKPE, backed by global investment firm Prosus, has rolled out the 'Launchpad', a new initiative aimed at transforming how Indian sellers expand globally.

With this launch, BRISKPE moves beyond just powering payouts to building a full-stack ecosystem that helps sellers scale like global brands, according to reports.

"The PSP approval from Amazon affirms the strength of our payment infrastructure. We're building a support system that gives Indian MSMEs the tools, partnerships, and confidence to succeed globally,” says Sanjay Tripathy, cofounder and CEO of BRISKPE.

The 'Launchpad' provides Indian Amazon sellers with a comprehensive range of support services: international shipping partners, tax advisors, marketplace specialists, account representatives, and compliance consultants all organized and unified within a single cohesive platform.

Sellers gain advantages from BRISKPE's payment system, which includes instant virtual accounts in local currencies, real-time forex pricing without hidden fees, live payment tracking, and compliance papers such as E-FIRA and E-BRCs, as per reports.

Amazon is contemplating a $15 billion expansion strategy for approximately 80 new logistics centers in urban and rural locations across the United States.

Independently, the ecommerce firm has annulled orders for several items produced in China and other Asian nations

The report states that the company is requesting proposals from potential capital partners, noting that the facilities are anticipated to primarily serve as delivery hubs, although some will feature large fulfillment centers filled with robots.

Also Read: E-Commerce: AI is Redefining Fashion, Personalization and Profitability

Amazon stated that the projects are presently being discussed and have not been concluded. Independently, the ecommerce firm has annulled orders for several items produced in China and other Asian nations.



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