According to reports, Swiggy Instamart is planning to deliver smartphones in 10 major cities, a move that may help the quick commerce platform improve the average order values.

Instamart’s main competitors, Zomato’s Blinkit and Zepto, are already delivering smartphones in several cities. Recently, both have announced the availability of all Apple products through their platforms.

Instamart has stated that it will also provide the latest iPhone 16e, along with other models such as the Samsung M35, OnePlus Nord CE, and Redmi 14C. Currently, these smartphones can be found in Bengaluru, Delhi, Mumbai, Chennai, Faridabad, Noida, Gurgaon, Kolkata, Hyderabad, and Pune. Additional cities are expected to be included soon.

“With just a few taps, customers can now enjoy the seamless experience of instant smartphone delivery, right at their fingertips,” says Amitesh Jha, CEO of Swiggy Instamart.

Customers can enjoy a 5 percent discount up to Rs 4,000 on purchases over Rs 11,499 in the mobile phones category by using ICICI Bank Credit Cards.

This news arrives just a few days after Swiggy Instamart revealed its expansion to 100 cities, marking a milestone for a quick commerce platform in India. Concentrating on tier-2 and tier-3 cities, the platform has introduced 32 new cities in 2025 alone.

Additionally, the electronics category has gained significant traction in the quick commerce sector, with Blinkit now listing higher-priced items such as laptops and printers on its site. These product categories contribute to higher order values, offering these companies improved margins compared to other segments like groceries.

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Although groceries and everyday essentials still lead in sales on these platforms, electronic items have gained considerable interest as well.

Industry estimates suggest that approximately 11 percent of sales in quick commerce are attributed to electronic devices, including headphones and battery packs.