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Tata Elxsi to Join Hands With Qualcomm Technologies to Boost Adoption of Software-driven Vehicles

CIO Insider Team | Saturday, 4 January, 2025
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Tata Elxsi, a design-led technology services provider, is joining hands with Qualcomm Technologies to use the latter’s Snapdragon automotive platform to speed up the adoption of Software-driven Vehicles (SDV) for next-generation mobility.

The company believes that this joint effort will help R&D teams to expedite software development and validation by leveraging the Snapdragon Digital Chassis Virtual System-on-chips (VSoCs) to help transform the SDV development process.

Ahead of the Consumer Electronics Show (CES) in Las Vegas, US, the company revealed intentions to present a live demonstration of its AVENIR SDV suite of solutions.

These solutions are said to be integrated with Qualcomm Technologies' Snapdragon Ride Flex SoC, which will employ a cloud-native and virtualized approach to automotive software development.

For the next generation of mobility solutions for the passenger, commercial, and off-highway vehicle segments, Tata Elxsi said that it is planning to deploy Snapdragon VSoCs to develop a virtual Electronic Control Unit (ECU) platform for automakers and tier-1 suppliers, according to the planned technology partnership that will be showcased at CES 2025.

The company believes that this joint effort will help R&D teams to expedite software development and validation by leveraging the Snapdragon Digital Chassis Virtual System-on-chips (VSoCs) to help transform the SDV development process.

"Our planned work with Qualcomm Technologies reflects Tata Elxsi's leadership and investments in SDV technologies and the future of cloud-native automotive software development”, said Shaju S, Vice President and Head of the Transportation Business Unit at Tata Elxsi.

“Tata Elxsi's AVENIR suite with Snapdragon Digital Chassis solutions offers a high-performance, scalable solution for automakers to realise the next generation of SDVs”, added Shaju.

According to Laxmi Rayapudi, Vice President for Automotive Software Product Management at Qualcomm Technologies, Inc., Tata Elxsi's demonstration of enabling Snapdragon virtual SoCs for early development in a cloud-native environment using their AVENIR SDV suite gives the developer community early, affordable access to target hardware and shortens time to market for new application development.



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