
This Year's World Backup Day Made a Call for Action on Data Resilience

Imagine losing valuable company data, priceless photo collections, or important documents to a hacker or virus attack. In addition to potentially resulting in large financial losses, data loss can also impair productivity and plague your company's reputation.
While technology experts may find it absurd at the idea of having a specific day for backups, the truth remains that data loss can happen to anyone at any time. From hardware failures to disastrous ransomware attacks, invaluable photos, documents, and work projects can disappear in a heartbeat. Whether for personal use or business, World Backup Day can be a good reminder to perform a recheck on your backup approach.
In the words of Sandeep Bhambure, Vice President and Managing Director, India & SAARC, Veeam Software, "The Indian Cyber Crime Coordination Centre reported losses of Rs 11,333 crore due to cyber fraud in the first 9 months of 2024. This is a clarion call for businesses to look beyond conventional data backup mechanisms and adopt comprehensive data resilience strategy. World Backup Day is an important reminder in this context.
Sandeep voices that data backup now is no longer just about copying files; it’s an integral part of an organization’s cybersecurity infrastructure. Implementing immutable backups, automated threat detection, and rapid recovery processes are essential to ensure data remains safe and recoverable in the event of a cyberattack. Moreover, businesses need to test recovery processes regularly and ensure proper orchestration for effective data restoration.
The Digital Personal Data Protection Act (DPDPA), which came into effect in August 2023 also emphasizes the growing importance of data resilience and the Government of India’s commitment to enhancing data security frameworks. This regulatory framework will enable Indian businesses to align with global standards and ensure business continuity”.
A Change in Approach to Data Resilience
This year the message has transformed from ‘backup your data’ to ‘be prepared for data loss and theft.’ The change indicates a simple backup to a more holistic approach to data resilience reflects the changing nature of data security. Over time, both individuals and organizations have made notable advancements in safeguarding their data, using both on-premises solutions and cloud services, which have lessened the chances of data loss from hardware malfunctions, natural disasters, or other conventional threats.
At the same time, the threat landscape has also significantly changed. We are now in an era of data exfiltration, where the main issue is no longer about cybercriminals encrypting data but rather the unauthorized leakage or sale of sensitive information on the dark web.
Moreover, with the increasing use of AI, it is becoming progressively harder to monitor which segments of our data are circulating, as AI-driven systems can inadvertently share and process our information in unpredictable ways, complicating efforts to maintain control and visibility over our sensitive data.
According to Mordor Intelligence, the data resilience market is projected to grow at a compound annual growth rate (CAGR) of 15.38 percent from 2025 to 2030, from an estimated $ 21.52 billion in 2025 to $ 44.00 billion by 2030.
Ways to Achieve Data Resilience
It is anticipated that data resiliency will become a vital part of every organization worldwide as a result of the drastically rising internet penetration rates in both developed and developing nations, as well as the growing wireless networks for all mobile devices.
Server Redundancy
In data centers, server redundancy refers to having numerous servers capable of handling the same tasks. In the event that one server fails, it enables the other servers to take up the workload. Thus, by ensuring that the systems continue to function even in the event of a server failure, server redundancy contributes to data resilience.
Reevaluation of Data Resilience Strategy
The coronavirus pandemic has caused companies to reevaluate their data resiliency and business continuity plans due to remote working cultures. Businesses are searching for more reliable methods to attain data resilience since remote working has raised the risks of cyberattacks.
"Implementing immutable backups, automated threat detection, and rapid recovery processes are essential to ensure data remains safe and recoverable in the event of a cyberattack", says Sandeep.
On-premises, public, private, and hybrid cloud systems are all part of the multi-cloud architectures that organizations are attempting to adopt. It implies that there may be encouraging advancements in improved data resiliency techniques that support multi-cloud setups.
Incorporating IoT, AI, Machine Learning
The use of IoT, AI, and machine learning for data resilience tactics is becoming more and more common. AI TRiSM aims to reduce the inherent risks associated with these technologies, which will help identify increasingly sophisticated threats, detect hidden data anomalies, and automate numerous data resilience jobs.
The Aftermath of Implementing Data Resilience Strategy
Through the implementation of a data resiliency strategy, organizations can guarantee that their data remains accessible, safe, and safeguarded—even in the event of a severe disruption or disaster. This can boost customer satisfaction and trust while lowering expenses and enhancing business continuity. Data, reputation, and operational efficiency are all safeguarded by a strong data resiliency plan.
A robust resilience strategy significantly lowers the susceptibility of your systems, decreases damage and downtime, and minimizes the loss of important data. Since backups and data redundancy are essential for recovery and preserving system integrity, it is imperative to incorporate them into data resiliency.
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Resilient data is a strategic necessity. Data loss or outages can have far-reaching effects on your business's profitability, operational effectiveness, reputation, and compliance with regulations. However, data resiliency is about more than just reducing risks; it's about opening doors. Making sure your data is secure, correct, and always accessible enables your company to be more creative, adaptable, and customer-focused. Knowing that their data is in good hands helps you gain the trust of your partners and consumers. Additionally, you acquire a competitive advantage in a world where data is the most valuable asset.